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There’s nothing quite like that sweet baby smell. But between spit-ups, mealtime messes, and the dreaded diaper blowout, your little one's natural fragrance might not always be so fresh. Regular baths help wash away dirt and bacteria while keeping baby’s skin and hair healthy.
The American Academy of Pediatrics (AAP) recommends that you bathe your baby about three times per week during the first year, as bathing too often can dry out delicate skin.
How We Chose the Best Baby Shampoos and Washes
Whether your baby is born bald or with a full head of hair, it’s important to keep their scalp clean with a gentle, moisturizing shampoo. Your go-to shampoo might give you luscious locks, but the chemicals in it could be too harsh on your baby’s skin.
“Baby shampoos contain milder ingredients than those found in adult shampoos, so they won’t irritate a baby’s eyes and skin,” says Debra Jaliman, M.D., a board-certified dermatologist, assistant clinical professor of dermatology at the Icahn School of Medicine at Mount Sinai in New York City.
Ideally, you should look for formulas that contain natural, plant-based ingredients, says Dr. Jaliman, including:
Fruit oils, such as raspberry and avocado oil
Chamomile extract
Sunflower seed oil
Bruce Robinson, M.D., a board-certified adult and pediatric dermatologist and clinical professor of dermatology at Lenox Hill Hospital in New York City, also advises to steer clear of shampoos made with harsh chemicals that could irritate your baby’s skin. This includes:
Parabens, or chemicals that are used as preservatives in cosmetics
Phthalates, or chemicals found in plastic
Dyes
Sulfates, specifically sodium lauryl sulfate (SLS), which is commonly found in household cleansers
You should also look for a product that’s tear-free (meaning it won’t irritate baby’s eyes) and formulated for sensitive skin.
These shampoos and washes made the cut based on whether they followed the guidelines above. Then, we analyzed the options based on:
Popularity, innovation, design, quality, value, and ease of use.
Feedback and expert guidance from two pediatricians
Testing results shared by What to Expect staff and contributors that used the best baby shampoos and washes at home
Rave reviews from hundreds of parents in the What to Expect community
To see what shampoos, washes, and two-in-one products made the list to keep baby fresh and clean, scroll on.
Why Trust Us?
What to Expect is the world’s most trusted pregnancy and parenting brand for a reason. Our product recommendations are based on expert parent insight, advice from medical professionals and feedback from the millions of parents and parents-to-be in our community. Our editors adhere to the highest research and reporting standards and our team of vetted OB/GYNs, pediatricians and other health professionals ensure our recommended products are safe and effective for you and your baby.
If your infant has eczema — or red, flaky patches of skin that commonly appear on the face — try CeraVe Baby Wash & Shampoo. The tear-free formula was specifically designed for babies with dry skin and even earned a stamp of approval from the National Eczema Association. The shampoo contains ceramides, which help keep skin hydrated, and added vitamins, which help prevent dryness and irritation. It's available in a 16-ounce pump bottle, or the handy 8-ounce one can easily go from sink ledge to shower.
Community Reviews
"My youngest has the most sensitive skin ever. We tried Cetaphil, Aveeno, Johnson's baby wash....all gave him rashes. This is the only thing I will ever use on my kids."
Made with plant-based ingredients like aloe, cucumber extract and sunflower seed oil, Babyganics Baby Shampoo and Body Wash is designed to be extra-gentle on baby’s skin. Plus, its thick, foamy bubbles help ensure that your baby will have fun at bathtime. You'll get three 16-ounce pump bottles in each order, which should keep you stocked for a while.
Aveeno’s gentle baby wash and shampoo is made with oat kernel extract, which can soothe irritated skin while acting as a natural moisturizer. The tear- and soap-free formula (sold in an 18-ounce bottle) works itself into a rich lather, but it’ll rinse off easily. Bonus: You’ll fall in love with the sweet, mild scent that lingers after your baby is out of the tub.
Community Reviews
"Gentle. Cleans without drying. Hasn't triggered any reaction on my baby's sensitive eczema prone skin. Love the light and delicate scent. It doesn't stay long after the bath except in her hair. And it leaves a very faint but wonderful smell. I have to hold her close and breath deeply to smell it but I can't stop sniffing her!"
Baby Dove Fragrance Free Moisture Hypoallergenic Wash is as gentle as water — perfect for babies of all ages. Made with 100 percent skin-natural nutrients, it’s tear-free, pH-neutral and hypoallergenic. The wash is free of additives like dyes, parabens and sulfates, and it has a stamp of approval by the National Eczema Association. Your baby’s skin will be soft and moisturized from the top of her head to the bottom of her little feet.
Community Reviews
"I wish they sold this in a jumbo container. My kids have used this or regular dove sensitive since they were both newborns. I LOATHE the small size containers, but I love the formula. Tear free (yes I’ve tried it on my own eyes), and safe for allergy - eczema prone skin (at least in my offspring)."
Weleda’s 2-in-1 Shampoo and Body Wash will gently cleanse your baby’s skin while helping to detangle those precious locks. Credit the shampoo’s natural ingredient list, including calendula flower extract, which helps nourish baby’s skin, and almond oil, which prevents dryness. Plus, it’s gentle enough to use on babies with cradle cap. This bottle is 200 milliliters, or about 7 ounces.
Community Reviews
"The Weleda 2in1 Shampoo Body Wash has been fantastic for our baby. It has a nice fragrance and does a nice job getting my baby nice and clean. It gets him nice and soapy with out using to much. I like how it gently cleans my baby with out irritating his skin."
Cradle cap tends to fade away by the time your baby is a few months old — but in the meantime, you can treat their skin condition with the help of Mustela’s foam shampoo. Sold in a 5-ounce pump and made with 99 percent plant-based ingredients, the formula also exfoliates while preventing dryness and treating scaly, flaky skin.
Tested by Jessica Booth, mom of two and contributing writer for What to Expect:
"I tapped Mustela for my first daughter after our pediatrician recommended it, and found that after just a few washes, her cradle cap noticeably improved. Every time I went a few weeks without it, the patches returned, but as soon as I started using it again, the flakes would fade away.
I never had any issues with the pump dispenser; it provided the perfect amount of foamy shampoo that made it easy for me to lather into my baby’s hair without having to worry about the product dripping into her eyes."
"If anyone’s baby has cradle cap, I can not recommend the Mustela foam cradle cap shampoo enough!!! Seriously 80% cleared after only ONE shampoo, and the rest cleared after a second use. I can not believe I waited so long to try this product hoping it would clear on its own..."
Cetaphil is the go-to cleanser for people with sensitive skin — so it only makes sense that your baby should have their own version. Made with organic calendula, this tear-free wash and shampoo will gently clean your baby’s delicate skin without drying it out. t’s also free of parabens and mineral oils, making it a solid choice for babies prone to irritation. “My children have very sensitive skin, so I use Cetaphil [and] it works wonders,” writes one WTE mom. Bonus: The addition of organic calendula extract in the formula leaves skin smooth and moisturized.
Community Reviews
"This is my favorite wash for my son. The smell is great and it leaves my sons skin soft. The formula is gentle and doesn’t bother his sensitive skin. My only complaint is that it could be more hydrating."
It’s hard to say who will love this tear-free formula more: you or your baby. The Honest Company’s do-it-all, orange- and vanilla-scented shampoo and body wash is made with natural, plant-based moisturizers like aloe, chamomile, calendula, and coconut oil. Plus, it’s been dermatologist-tested and is free of additives like phthalates, parabens, and dyes. Parents also love the pump top.
"I've been using Honest Brand (orange vanilla scent- which I personally like the smell of) since the beginning with my 22 month old son. He hasn't had any issues."
It’s hard not to feel a little nostalgic when you use Johnson’s Baby Shampoo. (Chances are, your parents used it on you!) A go-to product for decades, the brand's mild shampoo is free of parabens, pthalates, sulfates, and dyes. Plus, it's designed to be “as gentle to your baby’s eyes as water.” It's also affordable, and this size is especially convenient for travel.
Community Reviews
"The shampoo smells wonderful and works well! It makes baby’s hair shine and cleans great!"
If your baby has very dry skin, you’ll want to try Aquaphor’s extra-mild baby wash and shampoo. Parents and pediatricians rave about the gentle formula, which is infused with chamomile essence and provitamin B5, and free of preservatives and fragrances. It comes in a 17-ounce pump bottle.
"I liked the Aquaphor baby soap a lot! It was the best for washing baby bottles and pump parts too! Didn’t leave a residual smell/taste and it foamed up very quickly."
Lotion-like texture isn’t for everyone (does not lather)
Size: 8 ounces
Why We Love it
Community Reviews
Why We Love It
Thanks to prebiotics and natural ingredients like colloidal oatmeal and coconut oil, The Honest Company Eczema Soothing Therapy Body Wash offers much-needed relief for babies with eczema. This body wash does wonders cleansing, soothing, and moisturizing dry and itchy skin. It has also earned a seal of approval from the National Eczema Association. Many parents say it's the only thing that hasn't irritated their little one, keeping flare-ups to a minimum.
Community Reviews
"The only body wash that helped my baby’s eczema clear up and stay moisturized."
While Tubby Todd's Micellar Water technically isn’t a true wash, it's a no-fuss rinse that will come in handy when bathtime isn't in the cards. It's non-irritating, hypoallergenic, and dermatologist-tested for daily use. Plus, the addition of aloe gives baby's skin a hydrating boost, too.
"I try to clean her face with the micellar water 1-2 times/day and apply tubby Todd as frequently as possible, especially after feeds or before naps. Works wonders!"
"Definitely recommend tubby Todd my babies acne drastically improved on one day of applying it. Hands down the best."
A Doctor's Note on Baby Washes
“You shouldn’t use regular soaps on your baby’s skin because many of them are too drying, and they can contain perfumes or other allergens which can irritate the skin,” says Dr. Robinson. When choosing baby wash, keep the following in mind:
Use a tear-free formula to avoid irritating your baby’s eyes.
Ideally, you should stick with unscented baby washes because products with fragrance can cause allergic reactions, says Dr. Robinson. If you must have a scent, opt for a wash that is naturally scented and mild.
Avoid products that contain dyes or harsh chemicals like parabens, phthalates and sulfates. Alcohol (which may be listed as ethanol or isopropyl alcohol) is another ingredient to avoid. “It can cause dryness, irritation, rash and breakouts,” says Dr. Robinson.
Avoid lavender bath and body products for babies and children, especially lavender essential oil. The ingredient is an endocrine disruptor, meaning it could affect baby's hormones and development.
There are different types of baby shampoos and washes on the market:
Baby shampoos that are just for cleaning the hair and scalp
Baby washes that are designed to clean baby’s body
Multitasking formulas that do both jobs
Baby Shampoo FAQs
How often should I bathe my baby?
The AAP recommends about three baths per week during baby’s first year. Bathing more often can lead to dry skin.
Can I use my shampoo on my baby?
No — adult shampoos often contain harsh ingredients and fragrances that can irritate baby’s sensitive skin and eyes. Stick with a gentle, tear-free formula designed for infants.
Is it OK if I choose a shampoo or wash with essential oils like lavender?
Experts recommend avoiding lavender products for babies and young children, as some studies suggest it may affect hormone development.
Also keep in mind that just because an ingredient is natural doesn’t mean it can’t cause a skin reaction in a baby, stresses Dr. Jaliman. If you think that your baby may be allergic to a particular ingredient, call your pediatrician.